Attached to your hip, your mobile will be I’m sure. Try to leave it in you office, you can’t. They are so useful to look up items that pop in your head right now on the move or watching TV. Keep up with emails and latest news. OK, they are here to stay and mobile devices will get better and cheaper, faster and easier to use. Amazon are to give their mobile device away free which will boost smart phone users. The competition like Apple will respond by lowering prices.
With so many users who are contactable instantly via the mobile, most messages on a mobile device are read within five minutes, this is a fantastic way to communicate with prospects and established customers.
Three ways to use mobile devices to promote your business:
The easiest is Twitter. Ask your followers to allow text alerts. Keep your tweets informative and regular. Cost nothing to set up- just dedicate some time each week to manage your broadcasts. Make sure you design a good marketing mechanism to promote followers.
The hottest is mobile apps. Get a mobile app developed for your business. Give away good free services within your app to help your customers. Cost about £1500 and some time to manage.
Free text alerts. Offer your customers a free text alert to remind them of the next service, next sale or forthcoming function. Services cost are based on the amount of text sent out, usually about 5p each.
Need some advice? Let let us know.
With mortgages becoming a little easier to get hold of and people realising that property in general is extremely well priced, people are starting to buy. It’s still much harder to get a mortgage than it was in the past. 100% mortgages are impossible and buy to let mortgages have to be heavily geared in the banks favour. 12 months ago my property development clients re-started work full-on again. My small rental property clients have been buying in an easy market for three years. These guys now say it has become competitive but bargains are still to be had. But once the private buys come back in, that will happen late 2014, they will be priced out. One large property owner said he is waiting for the market to increase up to the values of 2007 and he will sell. Interesting…
We at Zedcomms are developing an AdWord based marketing structure to attract investors into the property rental business. We have attracted investors mainly based in the south east who want to get a better return than what the banks offer. We are using AdWords, content topic and a follow me set-up. Its a low cost marketing system that attracts a niche customer.
Working with SME’s we often suggest ways to maximise profits, of course. But taking a great high profit deal today can lose your customer long term. We design profit balance systems to maximise your daily, weekly profits but also ensure the long term customer loyalty to maximise profits long term. The format to follow is to give back 7% of your profits in reward to returning customers. So let’s say you usually make £100 on a service you provide. Design a ‘gift back’ worth about £7 at cost, a probable perceived value of £12 and give it back to the customer.
EXAMPLE: A specialist car service centre charges £300 for new front pads and discs. Give the customer a free voucher for an antifreeze test and top up to the value of £12. In this case we issued the the voucher with an expiry date of the year end and made it clear the voucher CAN be transferred, to stimulate a viral effect.
Customers are tightening their belts and the cost of pretty much everything is getting higher. So this little scheme takes the pain out of the purchase and shows we care about the customer – we all like to be loved.
We are proud to announce that Zedcomms have been awarded. The Provision of Mentoring Services for Creative Industries by Redcar and Cleveland Borough Council.
So, if you are involved with a business in Redcar and the business has an element of design we can help with your marketing and sales.
Contact us for an information email using the form below.
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Find customers for your business on the Internet. I often tell my clients; whatever product or service you are promoting, your desired prospects are searching for you on the Internet – right now. Whatever the product; frozen mice (real example), hotel rooms (real example) or used Lexus cars (another real example). The customers are there, on the Internet, looking, now.
Our system attracts prospects for you.
For example: We set up a marketing campaign for Lexus last year that now produces 2100 PA interested buyers of used Lexus cars. They read a page that interests them on average for over six minutes. 220 PA of those visitors are sufficiently interested and are delivered to their site. We can ‘tweak’ the offer on the page to ‘tip-in’ more buyers. The better the offer the better the response. The offers can be flexed depending on the desire for a new client and seasonal changes.
Our system works with any product or service. It works well in-line with the new Google Penguin and Panda algorithm adjustments too.
Starter campaigns are available from £250 and fully scalable.
Request a call back to discuss:
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