US car sales rise 13.4% to hit five-year high

US car sales rise 13.4% to hit five-year high. What happens in USA, happens here soon enough…

General Motors sold the most number of cars and light trucks, 2.5 million for the year. Total sales across the industry came in at 14.5 million.

Japanese car companies recovered from supply chain disruption in 2011 taking more market share.

Higher US sales in 2012 were driven by the recovering economy and increased availability of credit.

Volkswagen saw the biggest jump in sales, an increase of 35%. Toyota Motor sales rose 27% while Honda posted a 24% increase.

Interesting!

Are you in Auto Retail? Ask us about – B2C Marketing and B2C Technology Marketing
Its never easy getting to market. Let us show you the most cost effective and most measurable – sell, sell intelligently. We set up a system for Lexus that provides 100 interested buyers for just £100. Lets talk.

How to Beat Yell in Four Weeks with NO Budget

How to Beat Yell in Four Weeks with NO Budget? You probably get calls from Yell.com selling you a place on their directory and the book, Yellow Pages – Free advice; NEVER advertise in the Yellow Pages Book – The directory can work and does work for service companies like plumbers, plant hire and builders etc. But if you are a little bit clever and can add pages to your site easily you can achieve the same and sometimes better search results than the giant Yell will produce for your hard earned cash for a cost of nothing but a little time.

EXAMPLE: ‘Marketing Agency in Middlesbrough’ Zedcomms are one level ‘above’ Yell.com.

Also always list on Google Local – its free too.

 

42 Ways To Increase Search Traffic

42 Ways To Increase Search Traffic.

SEO is dead as we know it. The old mathematics of increased back links and stuffing keywords is now a target for Google to identify your site and bury it in the search results.
SEO is no longer a mathematics problem, it’s a human one. Social indicators are becoming key to Ranking and link algorithms are being retired.
Below is a suggested list of  “Monthly Task and responsibilities” provided by a SEO company.

1. 100 Press Release Submissions (10 press release x 10 press release websites) 2. 10 Press releases, 400+ words written 3. 15 Unique Articles will be written

4. 5 Web 2.0 Properties will be made 5. 5 Unique “how to Articles” will be written

6. 5 Face book Pages will be created

7. 5 Twitter channels will be created 8. Will increase twitter followers

9. 1 YouTube channel will be created 10. 10 YouTube videos will be created by Animoto.com (paid) 11. Will likes, shares, tweets, reddits, and 1+ in order to get natural back-links

12. Anchor text diversity (will not use exact keywords for back links). 13. Will get Natural back links by link worthy articles 14. Will draft & submit 5 articles to Ezinearticles.com 15. Will create Google+ page for your business 16 Will distribute 15 post daily via Google+ Page 17. Will participate in Forum 18. Will create blog for your website 19. Will make 1 post daily on your blog 20. Will bookmark real content to leading 150 Social Book marking sites as digg, delicious 21. Will submit your website to 10 leading Web directories as Dmoz.org On-Page work activities “Follow only first month”.

22. Yellow Pages Submission

On Page Optimization Activities. 23. Meta tags/Title tag changes 24. Keyword research/Analysis 25. Competitor Analysis 26. Analysis by our Paid SEOMoz Program 27. Heading tag changes 28. Alt tag changes 29. Interlinking wherever required. 30. Keyword density in site content. 31. HTML Site Map 32. XML site map and Submission in webmaster tool 33. Ror.XML File creation 34. Robots.Txt File creation Extra work activities 35. Google Webmaster tool 36. Google Analytics 37. Html to text ratio optimization 38. Keyword Prominence

39. Google authorship will be provided

Google Penguin / Panda Algo Audit

40. On-page evaluation

41. Link Profiling

42.Bad Link Removal

Exhausting and confusing isnt it? Let us show you a simple version of how to achive great SEO. Contact us on the  Lets talk page.

How To Appear On Page One Of Search Results For Free

The Internet is ‘pull technology’ – we can advertise something on our website and then a searcher will be ‘pulled’ to our website. You can pull customers to your site for free with just a little backwards thinking.

1 – Think what search phrase a prospect would ‘Google’ to find your product.
Be really specific and use terms a prospect would use, avoid inside industry terminology.

2 – Build a page that is all about the specific product.
Include a simple call to action like a contact form or big phone number.

3 – Optimise the page. Make the page all about the product in every way.

4 – Start chat about the new page on forums.

5 – Do a press release about the product and link to the new page.
Publish to online and to traditional press; make it interesting.

6 – After a few weeks check the SERP (Search Engine Results Page).
Are you showing? Check your statistics and edit and revise as needed.

… That should do it. Here is an example:

Search phrase – Marketing agency in Middlesbrough.
The optimised page – https://zedcomms.com/lets-talk/marketing-agency-middlesbrough/
The SERP –

SERP-Marketing Agency Middlesbrough JAN 2013

We have used Word Press for this example. The concept works with most CMS platforms as long as you have good editing access.

Need help?

Great workshop on Thursday

Great workshop on Thursday! Many thanks to NeST…

Top three business fundamentals workshop delivering a workshop for NeST in Barnard Castle 10th January 2013.

Top three business fundamentals workshop

Time Management: A simple process to streamline your enterprise; 5 tips to make your day more profitable.

Look Professional: The easy way to create a professional image; Social Media ,Business Cards, Website, Email.

Customer Service: How a little thought and a smile can make a £1 million; Smile, Follow Up, CRM, Networking, Elevator Pitch, Consultative Sell.

This Bespoke Workshop will greatly improve your business performance!
DATE: 10th January 2013 TIME: 11-2pm VENUE: NeST; 25 Newgate; Barnard Castle; Co Durham; DL12 8RD COST: £20 FREE for NeST Members
BOOKINGS: In person or ring: 01833 695 172

NEW YEAR, NEW START!!!

January 12th 2013. ** The workshop went well and thanks for all the attendees. – Paul.