Paul Harper has over ten years experience in business development, Internet marketing, and website design. A business mentor and adviser Paul operates Zedcomms Business Support and Marketing company. The director of various businesses in the UK and executive operator of business projects too. The founder of one of the countries biggest franchised website design companies and a visionary who saw the self-edit website system as the way forward back in the 1990s. Paul built a network of conscientious business advisors who delivered world-beating products to UK SMEs.
Read his thoughts, marketing tips, and stories to help a business succeed. Marketing your product or service in a modern world. It’s all changed! — again.

 

Partnership

Partnership We are proud to be working to set up a Partnership with a promotional print company.  We will offer additional supportive products to the customers buying ‘Promotional Print’.  Customers can use the graphics from the print in the websites and Internet marketing platforms on offer.  Low cost products like SEO, Blogs, PR Platforms, inbound marketing systems and social media integration. We build relationships with businesses to provide a better service. Accountants | Printers | Bookkeepers | Stationary Providers etc.   Boost businesses websites Also re-hosting and re-optimising websites will be part of the offer.  Prices are keen to match the highly competitive in-place promotional print prices and the partnership will […]

SFEDI’s Executive Chair Ruth Lowbridge receives MBA | Institute of Enterprise and Entrepreneurs

Ruth Lowbridge has been made an MBE for her Services to Entrepreneurs and UK business by the Queen at today’s Buckingham Palace ceremony. Born in 1953 and brought up at Hartlepool Headland, the pursuit of entrepreneurial success has been a defining feature of Ruth’s entire life. Her mother, Mary Pattie, was a determined business woman who ran a successful boarding house for ten years and then went on to establish and run a baby linen and wool shop for many years. Having replicated her mother’s self-reliance and commitment to entrepreneurial innovation throughout her working life, Ruth took to the helm of SFEDI, the Sector Skills Organisation for enterprise and business […]

Darlington Upholsterer use website to streamline customer service with ‘Fabric Choice’ page.

BJ Upholstery Services Jo at BJ Upholstery realised that the links at the foot of her website was a very useful tool in helping customers choose a fabric.  The links are links to fabric suppliers range. So Jo decided to develop this simple tool and set up a ‘Fabric Choice’ page.  Cleverly though she retained the footer link so that her old customers still knew where to go to find the fabric supplier links. Keep it simple and it will work! BJ Upholstery work with established and proven fabric providers. We have listed below some providers with links to their websites so you can select your fabric.  Make a note of […]

WordPress 4.4.1 Best to update and strengthen security

WordPress 4.4.1 is available and we suggest you update ASAP to the latest WordPress version. While you are there also update your plugins and all themes, even themes you don’t use.  This prevents any possible security issues running older versions of WordPress, Plugins and Themes. You can set up auto update too by using JetPack and linking to your WordPress account. We have a policy to click all updates each time we access our clients sites to keep thinks healthy.

Advertising on the Internet and how to get a great deal

Advertising on the Internet Advertising on the Internet is definitely the place to be. Why? It’s just the same as advertising on TV but way cheaper. The similarities are; your advert is in front of a specific demographic, you know how many people are seeing your advert and you know where those people are. With TV and Internet advertising you can place your advert in front of, within reason, as many people as you like. For example ITV Saturday night hauls in approximately 6 million viewers up to a possible 12 million with a hit programme like XFactor in its hay day. But you need money and lots of it to […]