Google First page bid estimate: £1.50 yesterday, £2.00 today
Google First page bid estimate: £1.50 yesterday, £2.00 today. This is a new thing to me: We manage a number of AdWord accounts for clients. This new account costs just went up 33% in a 24 hour period. Yesterday Googles interface suggested we increase our First page bid so we did. Great, and today Googles interface suggests we need £2.00 for First page bid. Yes we got first page place yesterday for 33% less!
If we did that in our business how would we survive?
If we were so much in demand as Google advertising is we could get away with it – and they are.