Million Dollar Greeting; Costs nothing.
How to increase sales at zero cost and build staff moral along the way. Say ‘hello’ to people as people enter your business…
Today I have visited four business: optician, car showroom, estate agent, delicatessen.
Three of the businesses did not greet me in a way that made me welcome. One was pleasant. One managed to make me feel like a trespasser. One person who was sat at a reception desk ignored me untill I stood over him. Two ladies in the estate agent regarded me as if I was an intruder. This is totally unacceptable and they are all missing a gift of an opportunity.
If you are a business owner/manager, a welcome regime and script should be instigated right now. I predict a 15% increase in sales if you implement. Add data capture and customer care follow up and your a big time winner. Not convinced? Visit any mainstream businesses in America.