Lost? You may have a link on a directory for example or a search result to a specific page in your website but you’ve changed the exact URL. To avoid embarrassment and loss of an interested client use 301 Re-Direct.
301 redirects are pretty simple. They’re used to redirect one webpage to another.
Often missed as most of us don’t search for our own website too often. Do so every now and then or ask your website gut to check for you that all links to your pages find a page. You also need to make sure that people actually visit the HTTPS version of your site, which means using a 301 redirect between the HTTP and HTTPS version.
301 redirect Allows You To ‘Redirect’ An Established Link To A Chosen Page