‘Buy button’ to be added to Google search results – BBC News

Reduce “friction” for users so they buy more things online.
Google has confirmed that it is to introduce a “buy button” to its search results imminently. The button would give Google Search users the option to purchase without needing to visit a separate website. The company’s chief business officer, Omid Kordestani, said he wanted to reduce “friction” for users so they buy more things online. Google faces significant competition from Amazon, where many people now begin their search to buy products. Revenue earner “There’s going to be a buy button. It’s going to be imminent,” said Mr Kordestani on stage at the Code Conference in California on Wednesday. The change would make it easier for shoppers to buy products featured in its shopping ads that appear alongside search results.Mr Kordestani also noted that about nine out of 10 purchases are still made offline.He added that the number of location-based searches to help users find something close to them had doubled in the past year.

Source: ‘Buy button’ to be added to Google search results – BBC News

Strong Google search can positively change your business

How a strong Google search for a business service can positively  change your business and get a new van?

We re-published a re-upholstery company website and optimised the website with a Google listing. A small job, very simple, low cost but well executed, read why…

The customer very quickly advised us that more enquiries were coming through – good.

They got a new large contract from a contact through the site – great.

They are the top result when searching for re-upholstery in the (town name) in Google – super.

And now they are buying a new van based on the increased business levels – isn’t that just lovely!

Client says:

We’ve been quite busy thanks to web site. Getting a brand new van on Monday, I’m excited. Love vans hate cars…..

BJ Upholstery in Darlington | Visit site