WordPress Image Size IS important

Keep the images in WordPress a nice size – Google like it and will rank your website higher. If your site is a little slow to load its often caused by large images. They are easily reduced within WordPress – a good size is 400 to 1000 pixels wide. Faster loading site are ranked higher as this produces a better visitor experience for your site visitors – Google like this. Do this: Go to Media, select images, select the month (I start with the oldest), edit and re-size, click Scale.

Website QA Testing Services

Maximise Website Potential Website QA Testing Services. We offer a range of services in the Website QA/Testing Services area offered as a standalone-service or alongside work being done; website build, revisions SEO etc. It is important to know your website is working correctly and to a maximin potential. Website QA/Testing Services will report any area’s for work, edit or development to ensure your website is operating at its best consequently provides a better visitor experience. Website QA Testing Service Testing As A Service – testing new work delivered incrementally as added by a separate development team. Website review and test plan creation. Work through a site and develop a test plan […]

Automation is the new Internet marketing King

As a user I’m sure youve noticed some really nice emails from big websites like Ebay and Amazon that send you an email after an order or even just visited the site.  These emails are automated. Text written once and sent to you based on actions.  Automation become really confusing to set up and red faced embarrasing when it goes wrong so start simple say with Post Automation – simple a few more emails added to your ‘Thanks for your order’ email.   Why post-purchase automation is beneficial As we’ve emphasized a few times previously, the “your order has shipped” email shouldn’t be the last time a customer hears from […]

How Honda could sell more cars in the UK. 

Honda, an international car manufacturer, operate a very outdated marketing structure to sell theirs cars. They follow the American model of sending demonstration modest to the dealers and then promoting the brand from from the top. A top agency produces the headline TV adverts, press media and social digital etc. This marketing model is not dissimilar to how other Japanese manufacturers like Sharp and Cannon roll out through a dealer/distributor network in USA. The customer experience starts of well enough. Top end brand promotion via TV, press, F1 and radio is world class. Desire to own a Honda is high but when a prospective buyer arrives at the showroom the […]

Redcar Author gets ‘jaw-dropping advance’ publishing deal.

Karen Charlton, a Redcar author runs Famelton Writing Services, a literary consultancy run by a group of successful, published writers. Their aim is to help aspiring authors and publishers. Karen also publishers here own books. Her efforts building readership and raising her profile has just paid dividends. She has an Amazon publishing deal. Redcar Author, Karen Charlton today announced she will agree to accept the ‘jaw-dropping advance’ from Amazon Publishing. Congratulations!  Read the full story on Karens Blog. I worked with Karen in December 2013 on behalf of Redcar and Cleveland Borough Council, Provision of Business Support Services for the Creative Industries. We worked on SEO, website development and general marketing.